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Berk’s sports work has seen our team activate and build narratives for the biggest leagues, teams, owners, brands and athletes throughout the world. From reshaping the perception of official partners to being on the ground at every major sporting event, our sports team’s experience and expertise is unmatched.

Berk’s creates strategic and impactful public relations campaigns for a wide variety of food & beverage brands, including household restaurant names, celebrity spirits, consumer packaged goods, and more. Our team of experts create ideas that break through the clutter to differentiate brands and products from the competition.

Berk has been working in the travel and tourism industry for two decades, collaborating with clients all over the world. From hotels, spas and resort empires to tourism boards, our skilled team identifies emerging trends and ensures that our brands are seen as innovators in the space.

Berk’s consumer lifestyle practice propels leading brands and products at the forefront of culture. Our best-in-class team excels in bridging authentic connections between our clients and their audiences to foster long-term brand loyalty. Our experience spans influencer partnerships, product seeding, results-driven digital strategies, high-impact events and activations, and more.

Berk’s music and entertainment division has championed world-class acts and industry engines across numerous genres. Berk’s expert team works with talent, celebrity enterprises, TV, audio, and more. Our skilled staff are trained in high profile red carpet events, music release campaigns, show premieres, entrepreneurial expansions, and brand partnerships.

Berk specializes in purpose-driven work representing organizations that impact millions across the U.S. and globally. Our multifaceted team leads strategic counsel for non-profit organizations, activists, philanthropists, state and federal legislation, and more. Through our work, we’ve propelled a resounding impact across the nation that brings us closer to achieving true equity and justice.

Berk’s corporate reputation practice is custom-designed for each client’s needs managing, enhancing, and protecting their public image. Through our proactive reputation management, always-on monitoring and analysis, and crisis communications, our team has a proven track record of tangibly affecting public sentiment in the face of any challenge.